Hi, I'm Lena.

I’m a field marketing and events freelancer with extensive experience and proven results bringing event strategy, customer engagement, and demand programs for enterprise B2B SaaS brands to life.

 

I’ve planned and executed major industry events, built programs that connect companies with their ideal customers, and partnered closely with sales and cross-functional teams to create measurable pipeline impact.

 

I hold a Master’s degree in Media and Communication Studies, as well as a Bachelor of Science in Marketing Communications, which ground my work in both strategic thinking and effective storytelling.

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What really drives me is the mix of creativity, logistics, and relationship-building that great field marketing requires. I love turning ideas into real, memorable experiences, and I’m happiest when I’m solving problems, staying ten steps ahead, and helping teams move fast with clarity and confidence.

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I’d love to learn more about what you’re building and explore how we can create something amazing together.